| 01. Corporate Mission | 02. Corporate Vision |
| Creating happiness for employees, benefits for enterprises, and wealth for society | Creating a Centennial Brand as a Time Enterprise. |
|
|
| 03. Core values | 04. Enterprise spirit |
| Believe in the masses, rely on the masses, and do everything for the masses | Give yourself the strength to conquer all difficulties |
|
|
| 05. Strategic objective | 06. Business philosophy |
| First strive for excellence, then for greatness, and finally for strength | Benevolent in Virtue, Adhering to Harmony, and Promoting Innovation. |
|
|
| 07. Talent concept |
|
| The combination of virtue and talent should be adapted to individual needs |
|
